Now in its 31st year, the NSW Tourism Awards acknowledge and celebrate tourism excellence. This program rewards businesses that demonstrate significant achievement throughout the year. With 28 submission categories available, the awards showcase a variety of tourism products and businesses delivering outstanding service to guests in NSW.

The NSW Tourism Awards' criteria and categories are set by the Australian Tourism Industry Council (ATIC). Select NSW category winners may progress to the Qantas Australian Tourism Awards to be judged against finalists from each State and Territory.

Our Aim

  • Encourage and celebrate creativity, professionalism and innovation
  • Provide a benchmark for best practice within the tourism industry
  • Promote business planning amongst New South Wales tourism operators
  • Encourage the continual raising of standards and reinforce the value of the tourism industry
  • Publicly recognise and reward excellence
  • Reinforce consumer confidence in the tourism industry
  • Provide an annual platform of celebration for the industry and offer networking opportunities for operators, supporters and sponsors alike
  • Provide the opportunity for successful entrants to progress to the Qantas Australian Tourism Awards
The NSW Tourism Awards is an amazing way of going through all aspects of your business, everyone in the business benefits from the rewards of winning at the awards. The media exposure and PR following the awards is incredible, it provides a point of difference from competitors and recognition as an industry leader.

I highly recommend to anyone considering entering the awards to do so, you never know....you may come out with a GOLD and celebrate with everyone at the awards gala event.
Sean Andrews - Port Stephens 4WD Tours, Gold (2018, 2019) Tour and Transport Operators NSW Tourism Awards